Introducing | Baume & Mercier “Promesse” Collection

Baume & Mercier launch new ladies’ watch collection: Promesse ~

Baume & Mercier recently announced the release of their brand new ladies watch collection – Promesse. We were fortunate enough to attend the US launch in NYC at Gotham Hall. The entire B&M team was on hand inclduing CEO Mr. Alain Zimmerman and President of Baume & Mercier North America, Mr. Rudy Chavez. Mr. Zimmerman rarely makes appearances at events due to his schedule so this was a rare moment that shows the excitement of the 7th oldest watchmaker in the world.

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Video | Baume & Mercier ~ “Celebrate Giving”

Luxury Swiss watchmaker Baume & Mercier recently released a 2013 Christmas and holiday marketing video entitled “Celebrate Giving”.   We are fans of Baume & Mercier and their level of sophistication, and craftsmanship and hospitality.  The video, the first of its kind for the brand, displays the story of family and children coming together for the holidays, sharing old memories and creating new ones.  the gift giving culminates in the sharing of a his and her Baume & Mercier watches given from parent to child.  We must admit, this type of holiday may be a bit too unfamiliar for some to grasp, while others may recognize this as a comforting scene.

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Introducing | Bespoke Post ~ Monthly Manly Boxes

We are proud to announce our new partnership with online lifestyle subscription service Bespoke Post.  Bespoke Post is operated by Mr. Brian Robeniol and curates a personal collection of products that creates a unique lifestyle experience for men.  We have been supports of brain and his service for some time now.  IG and Bespoke Post have partnered for giveaways in the past offline with TARI, a local DC consignment boutique and online with  our friends Baume & Mercier to giveaway a range of special watches from the Clifton Collection.

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Giveaway | Bespoke Post and Baume & Mercier

Bespoke Post is an online subscription service which mails out boxes of manly paraphernalia on a monthly basis.   We’ve personally used their services and received a lovely shoe shine kit.  The team at Bespoke Post have partnered with our friends Baume & Mercier, the luxury watchmaker based in Geneva who we interviewed HERE and HERE for an exclusive watch giveaway.  Three $5000 watches from Baume & Mercier’s Clifton collection are up for grabs.

Because Quality Never Goes Out of Style

Clifton 10054<br />Alligator band, steel watch with 41mm round face
Clifton 10054
Alligator band, steel watch with 41mm round face

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Menswear Dialogue Series ~ Baume & Mercier Watch Design

This week our Menswear Dialogue Series takes us back to Geneva, Switzerland to the design table of Baume & Mercier.  We spoke with Design Director Mr. Alexandre Peraldi.  Mr. Peraldi has a great passion for the aesthetics of watchmaking and living life to its fullest.   Alexandre and his team worked dutifully on the Clifton Collection recently released by Baume & Mercier.  Today we learn more about how these fine watches are created.

Baume & Mercier Design Director, Mr. Alexandre Peraldi
Baume & Mercier Design Director, Mr. Alexandre Peraldi

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