In an effort to expose our readers to the wealth of shopping opportunities that exist in the metropolis that is the Washington, DC area we hit the streets to meet some of the owners and proprietors of the boutiques offering quality clothing and accessories for men.  We realize that providing information about what to wear and how to wear it is essential. But without knowing where to find clothing the modern man's wardrobe won't be complete. In steps Rue 14; an urban men's and women's clothing boutique located in the U Street corridor of DC.  This bright 1,100 square foot boutique is the brainchild of Co-Owner Jiwon Paik-Nguyen.  We had the chance to meet Jiwon personally and talk about her personal background and fashion history while taking a tour of her shop.  Jiwon is a home grown product of Bethesda, Maryland and holds a Fashion Merchandising degree. She held stints at Ralph Lauren in NYC and has visited several of the worlds renowned fabric mills in Italy.  The shop is run by Jiwon and her husband and has been going strong over the last year and a half.  Most of the summer wares are currently on sale in preparation for the Fall transition.

Carrying brands such as Penguin and Gant the men's offerings are bolstered by lightweight button downs, solid dark wash jeans, and chunky shawl collar sweaters with kangaroo pockets (we've seen these pockets on lots of sweaters at J.Crew and other stores, and think it will be a trend for Fall). One may wonder why the store was given a French name (Rue means road in French) seeing as how the owner has an Asian heritage.  Jiwon says that she wanted something different for the store, something that was simple to pronounce and remember and that connects the store to the community (the store is located on 14th st).

Overall we think the store has great potential to reach a small niche market in and around the U street vicinity.  While some of the brands offered are reputable there are a few obscure brands that may not be recognizable by the casual shopper.  The location of the store could be better.  While 14th st is only a block from the U Street metro, the store itself can be easy to overlooked as I passed it once without knowing it.  Flanked by an alternative party & gift shop among other high end furniture and clothing shops it may not be the first place the average guy would look to shop. However, once its found and you climb the stairs and enter into the inviting shopping space a guy can find a good piece or two to add to his closet.  Stop by Rue 14 and tell Jiwon we sent you.  Look out for more brand reviews in the near future bringing the DC shopping scene to you.

Rue 14 1803A 14th St, N.W., Washington, D.C. 20009 phone: 202.462.6200 fax: 202.462.6201 email: info@rue14.com

store hours: Tuesday - Friday 12pm-7pm Saturday 11am-7pm Sunday 12pm-6pm Monday Closed

Image Granted & Owner of Rue 14
 

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