In recent years there has been a plethora of illustrators displaying their artistic skill highlighting the individuals who make up the collective menswear industry. Why these illustrators have chosen to focus on menswear is less important than the fact that they are using their talents to give readers a more intimate view of the men who have achieved near demi-god status through their instagram accounts, tumblrs and Solaro suits with lapels wider than the wings of a Boeing 777. There is something nostalgic about capturing a man in his moments with pen, pencil, or brush. These men do it well.
Baume & Mercier launch new ladies’ watch collection: Promesse ~
Baume & Mercier recently announced the release of their brand new ladies watch collection – Promesse. We were fortunate enough to attend the US launch in NYC at Gotham Hall. The entire B&M team was on hand inclduing CEO Mr. Alain Zimmerman and President of Baume & Mercier North America, Mr. Rudy Chavez. Mr. Zimmerman rarely makes appearances at events due to his schedule so this was a rare moment that shows the excitement of the 7th oldest watchmaker in the world.
There are names in the canon of “style icons” that menswear aficionados laud over. The usual suspects; McQueen, Clooney, Davis, Newman, Prince Charles, and others. Today we’d like to add a name to that list; actor Mr. Michael Kitchen. While the aforementioned men are standard bearers, there are others whom we feel deserve the same level of sartorial respect but are left out of popular discussion only because their careers or exploits may have been less documented. Mr. Kitchen is one of these men.
The Daily Fashion Project is an online global initiative to tell the stories of stylish individuals through watercolor and illustrations. Authored by global style nomads and painted by one of the worlds premier fashion illustrators, Mr. Matthew Miller AKA Sunflowerman; the Daily Fashion Project includes entries from well dressed and well-heeled men and women alike. These individuals share their personal stories of how their lives, businesses and subsequently their style was found and how it’s evolved over time. ‘Where Storytelling and Style Meet. What’s Your Story?’
“I’m inspired by people around me who are constantly producing, creating, crafting, building, and I want to do the same in my own way.” ~ Grant Harris
Ahead of Father’s Day Baume & Mercier recently launched their Spring marketing campaign “Celebrate Dad” #celebratedad. The story is told from a son’s point of view paying homage to his father during a celebration dinner. The son reminisces on his time with his father as a child and how much he’s learned and how much time his father took teaching him although its taken him until adulthood relax it.
In their second video following their Christmas campaign, Baume & Mercier again focuses on their core beliefs of family, gifting, and treasuring moments with those you love while the product they provide plays subtle background role.